KOL Identification

The movers and shakers in any community operate both in plain sight and behind the scenes. They can’t be found by counting things. For example, approximately 60% of important leaders are not high publishers while 16% of high publishers are not important. The individuals who drive a community are clearly revealed in social network collaboration patterns. These leaders, normally about 2% of a community, collaborate across organizational and national boundaries, acting as an “Invisible College™” that dominates discussion and drives research and opinions.

Lnx Pharma’s maps clearly identify science and opinion leaders, their roles in the community, and how they are connected to each other and the overall community.